BUSINESS FEASIBILITY STUDY AT PT ASAFA LAUNDRY MAKASSAR
Abstract
This study aims to analyze the Business Feasibility Study at Asafa Laundry Makassar, looking at the aspects of market and marketing, human resources and management and finance. This research method is qualitative. The research data obtained by the main informant is Muh. Nur Afandy as the owner.The results of this study indicate that Asafa Laundry is worthy of being said as a company, this is seen from the market and marketing aspects Asafa Laundry is able to provide good service, from the HR and Management aspects Asafa Laundry can operate each division well, while the Financial Aspects see from ROA and ROE, Asafa Laundry is feasible because it has a significant graph, so investors can make Asafa Laundry a business partner
Keywords: Business Feasibility Study, Feasibility, Laundry.
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DOI: https://doi.org/10.37531/jebm.v1i3.82
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